![]() ![]() That information is, therefore, displayed for the customer prior to placing the order. Hybris sends requests on available inventory and delivery dates to the ERP system in the shopping cart. if the warehouse is divided among several different plants. If it is too complicated to copy this information, it can be displayed on the shopping cart page instead, e.g. That is another reason why the online shop must be seamlessly integrated into the ERP system. Customers expect stock levels to be detailed on the product information page. On the other hand, there are others who can resort to making use of standard stock levels only. Some customers always require a set quantity of supplies and, therefore, usually pay a higher price per item. Inventory is also an important aspect of the B2B sector. That decreases pressure on the ERP system, an option certainly worth considering in the event of relatively stable pricing. Customer prices are easily transferred to the online shop at regular intervals. The data can also be replicated asynchronously if the prices don’t differ greatly per customer. The customer is informed of the price difference where necessary. Once the order has been placed, the prices are compared to those as per the ERP system. Standard prices for the system to draw on, if needed should then be stored in Hybris. In this scenario, companies need a plan B to cater to limited backend accessibility during maintenance, for example. A high-performance ERP system is able to handle the additional online shop requests. In B2B scenarios, customers are given the opportunity to view their individual prices and agreements upon login. That works particularly well in the case of SAP ERP and SAP Hybris. The online shop must, therefore, be integrated seamlessly into the ERP system. It is important that customers are ensured transparency across all channels be it with the customer service center, in consultation appointments, or on the online shop. ![]() Customer A, however, can decide whether he would like to source the product from a local plant and pay less in shipping costs, or procure it overseas for a surcharge. Let’s take the following case as an example: Customer A has negotiated a quota whereas customer B pays a higher price for the same product, but also has definite delivery commitments. From custom pricing, availability to promise, and individual product design – keywords are “configure to order” (cto), “make to order” (mto) and “engineer to order”, to tracking the status of your order in the self-service section: B2B customers expect all-around online services that are not easily implemented using third-party systems. The B2B sector is far more complex than B2C. ![]()
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